In the aftermath of the passage of the California Consumer Privacy Act (CCPA) in 2018, numerous other states have begun to consider similar legislation. While most of those states are in the early stages of the legislative process, Nevada and Maine recently enacted laws strictly regulating what online companies can do with their customers’ personal information.

The Nevada legislation applies broadly to commercial online services that operate in the state, but its restrictions affect only the sale of customer information; it was signed into law on May 29, and will go into effect on October 1, 2019. The Maine legislation is more narrowly targeted at broadband Internet access providers, but its restrictions apply not just to the sale of customer information but also its use or access; it was signed into law on June 6 and will go into effect on July 1, 2020. The Nevada legislation will more directly affect retailers that operate in Maine and have websites or provide other online services. The Maine law may not affect most retailers directly, since it’s limited to broadband Internet access service providers.

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